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Matching Pricing Strategies with Businesses

Matching Pricing Strategies with Businesses Bentley Motors – Premium Pricing. These vehicles are among the most expensive ones due to their perceived high quality (Schindler, 2011). They spend a...

Discussion – Multichannel Distribution

Discussion – Multichannel Distribution A multichannel system involves using several ways to deliver products to intended customers. As firms expand, they rely on more than one channel to relay...

Discussion – Marketing Intermediaries

Discussion – Marketing Intermediaries Customers do not typically purchase products from the producers but from various intermediaries between them and the producer. Commonly, there are four...