Latest News - Marketing

Market Simulation – Marketing Plan

Market Simulation – Marketing Plan Executive Summary The purpose of this paper is to create a marketing plan for our team’s business. The marketing plan highlights the necessary steps that...

Strategic Marketing Plan – Nike

Strategic Marketing Plan – Nike Part A: Environmental Analysis and SWOT Analysis Company Description Nike is an American-based and world-largest athletic apparel company. The company engages...

United Airlines Case Study

United Airlines Case Study United Airlines has had a series of incidents related to poor customer service. The airline has been criticized on social media platforms and television talk shows for...