Latest News - Marketing

When Brands Stand Up For Racial Justice

When Brands Stand Up For Racial Justice According to Södergren (2021), brand authenticity is defined as the extent to which consumers perceive a brand as being true and faithful to itself...

Market Simulation – Marketing Plan

Market Simulation – Marketing Plan Executive Summary Need help with your assignment? Get in touch with us. The purpose of this paper is to create a marketing plan for our team’s business. The...

Strategic Marketing Plan – Nike

Strategic Marketing Plan – Nike Part A: Environmental Analysis and SWOT Analysis Company Description Nike is an American-based and world-largest athletic apparel company. The company engages...