Managing Information – Camp Bow Wow Dog Park

Managing Information – Camp Bow Wow Dog Park

System management is crucial as it offers companies the advantage of obtaining strategic information in different organizations. System management entails monitoring, implementing, and planning information systems.  Strategic information is a critical system in every organization. It can be used by individuals, governments, companies, or other organizations. The system can also be applied online through ERP (Enterprise Resource Planning (Hemmatfar et al., 2010). The system allows organizations to store and track information on the performance of a company as well as the employees. It is mainly developed to respond to the corporate world and business initiatives so as to gain a competitive advantage and to formulate business strategies that support organizational objectives, goals, mission, and vision statements (Hemmatfar et al., 2010). The key elements of strategic information include data security, data integrity, and information security. In the case of Camp Bow Wow Dog Park, information would be strategically important due to its various benefits to the park, members, and employees. Do you need help with your assignment ? Get in touch with us at eminencepapers.com.

Data gathered in the Dog Park Operation would be crucial in diverse ways. First, the acquired strategic information would be crucial in formulating business strategies and gaining a competitive advantage over other organizations (Hemmatfar et al., 2010). With the correct information on the current market, the institution would be able to acquire raw materials at affordable prices and deliver goods and services at low prices. Secondly, competitive advantage is acquired from the fact that an organization is able to make strategic management decisions to achieve cost reduction.

In the case of the Dog Park Operation, Susan aims to develop a system that scans individuals’ ID cards with the aim of collecting their data. Additionally, the systems allow people to access their accounts and get their relevant information (Hemmatfar et al., 2010). The data mined from the ID cards and the system, in general, is useful in enhancing customer information in two primary ways. First, SIS or Strategic Information System helps companies in the disposition, use,  maintenance, acquisition, and identification of data resources. Since the system has such information, it is easy for an organization or the customers to access their information from any place that they are located through the help of different online platforms, such as Google. Secondly, SIS would be beneficial in the Dog Park Operation because it would aid in the maintenance of data records and evaluation of data requirements to maximize effectiveness.

There are several benefits of strategic information in the Dog Park Operation. First, with the right information on technological management and ID scanning systems, it would be possible for the organization to assess the value of information (Papp, 2001). By measuring the value of every piece of information gathered in the company, the organization’s leadership would be able to make appropriate decisions and execute the most appropriate projects. Similarly, with strategic information concerning the business, stakeholders, employees, and the market, the organization would have a high bargaining power and thus gain a competitive advantage over its competitors (Papp, 2001). Additionally, information offers services and tools that would allow an organization to expand and recognize opportunities that are resourceful to enhance supply efficiency and organizational operations.

References

Hemmatfar, M., Salehi, M., & Bayat, M. (2010). Competitive advantages and strategic information systems. International Journal of Business and Management, 5(7), 158.

Papp, R. (Ed.). (2001). Strategic information technology: opportunities for competitive advantage. IGI Global.

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In this assignment, you’ll be developing the third section of the Camp Bow Wow Dog Park Summary Report, which is based on the concept of the strategic importance of information. Businesses operate in an area where information is useful data that can influence customer behaviour, and as such, information has strategic importance.
One of the technologies that Susan is looking into for the dog park operation is an ID scanner system with an entrance door access reader. Similar to systems that are used to secure business entry doors for its employees or for members of fitness clubs, a Camp Bow Wow Dog Park member would be able to scan their ID card to enter the dog park. In addition, the ID scanning system will be able to collect data on when and how long a member is using the park facility. The ID card also performs the function of a loyalty/reward card. Customers will be able to access their account via the Camp Bow Wow website and track their usage.
Taking into account these sources of customer data, discuss how the data that is gathered can be utilized to gain a first-mover advantage or help sustain a competitive advantage if implemented. Can the data be mined to improve the customer experience and Camp Bow Wow and the Park and Bark operations, and if so, what would be its benefits? (500 Words)