Global Challenges Facing FedEx Corporation
FedEx is one of the leading global express freight delivery companies. This company has exposed itself to more opportunities in its expansion to international markets. However, it has also faced some challenges relating to multinational business operations. One of the opportunities the business has faced is an increase in earnings due to the increasing demand for air freight services (David & David, 2017). People are looking for faster modes of freight delivery, creating an increased need for the kinds of services offered by FedEx. The international market has, however, exposed the business to more pollution. The company faces sustainability challenges having 700 fleets of aircraft and over 60,000 trucks that significantly increase the business’s emissions (David & David, 2017). The firm has also been exposed to increased competition from other major express freight companies and local businesses in the local areas within which their business is located.
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FedEx has taken several actions to capitalize on the opportunities of the international market and minimize the threats. First, this business has set up new global hubs to reduce cargo movement (David & David, 2017). This helps the company to manage faster deliveries and reduce pollution. There is also a potential opportunity for using natural gas-powered trucks to enhance the business’s sustainability goals. FedEx has also created more opportunities through its segmentation strategy. The company has three main segments, FedEx Ground, FedEx Freight, and FedEx Express, which target different parts of customers. The Express segment is the option created to cater to international customers, thus making it easier for the business to make faster deliveries.
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References
David, F. R., & David, F. R. (2017). Strategic management: A competitive advantage approach, concepts, and cases. Pearson.
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Question 
[u03d1] Unit 03 Discussion 1
Global Challenges Facing FedEx Corporation – 2015
Using the information in the text on the global challenges faced by multinational corporations and the case study on the FedEx Corporation, discuss how FedEx is responding to the threats and opportunities of doing business globally. What seems to be working, and what is missing? Post your two-paragraph summary. Be sure to revisit the courtroom after your initial post and respond to the postings of at least two other learners.
Global Challenges Facing FedEx Corporation
You might also search the Capella library or the FedEx Web site (linked in the Resources) for information about a global presence.
Resources
- Discussion Participation Scoring Guide. Percentage of Course Grade 30%
| · UNDERGRADUATE DISCUSSION PARTICIPATION GRADING RUBRIC | ||||
| · Criteria | · Non-performance | · Basic | · Proficient | · Distinguished |
| · Apply relevant course concepts, theories, or materials correctly. 33% |
· Does not explain relevant course concepts, theories, or materials. | · Explains relevant course concepts, theories, or materials. | · Applies relevant course concepts, theories, or materials correctly. | · Analyzes course concepts, theories, or materials correctly, using examples or supporting evidence. |
| · Collaborate with fellow learners, relating the discussion to relevant course concepts. 33% |
· Does not collaborate with fellow learners. | · Collaborates with fellow learners without relating the discussion to the relevant course concepts. | · Collaborates with fellow learners, relating the discussion to relevant course concepts. | · Collaborates with fellow learners, relating the discussion to relevant course concepts and extending the dialogue. |
| · Apply relevant professional, personal, or other real-world experiences. 34% |
· Does not contribute professional, personal, or other real-world experiences. | · Contributes professional, personal, or other real-world experiences, but contributions lack relevance. | · Applies relevant professional, personal, or other real-world experiences. | · Applies relevant professional, personal, or real-world experiences to extend the dialogue. |
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