Discussion – Corporate Level Strategy

Discussion – Corporate Level Strategy

1. A corporate strategy is the game plan implemented by firms to facilitate the attainment of their long-term objectives and the realization of their vision. Corporate strategies are classified into stability, expansion, and combination strategies.
2. Stability strategy is pursed when companies continue serving the market with similar products and services. It focuses on improving organizational and functional performance. The expansion strategy is implemented through penetrating new markets, and a combination entails implementing one or two strategies. Hire our assignment writing services in case your assignment is devastating you.
3. Notably, a corporate strategy answers two questions: where will we play, and how will we win? “Where will we play” entails the niche a company intends to exploit in maximizing revenue, and “how we will we win” entails the tactics executed in harnessing the market.
4. The degree of shift is the guiding approach in the formulation of a strategy and is manifested through incremental, substantive, and transformational tactics. Each of these tactics’ implementation is dependent on the stage of the company and its objectives.
5. Notably, the incremental strategy entails the expansion of the company’s operations to maximize revenue and attain objectives. Substantive strategy refers to expanding the firm’s operations more than the normal scale. Transformational entails the revolutionization of business operations to maximize the company’s profitability.
6. The corporate strategies consider the wide organizational strategies that are also referred to as the generic strategies. These strategies answer “how we will win” and entails the approaches to be implemented by the company in enhancing its competitiveness.
7. The generic strategies constitute low cost, product/service leadership, and customer intimacy that relates to scope. The implementation of this strategy depends on the firm’s business model.
8. Product and service leadership features companies competing on speed; companies should specialize in marketing and building the best quality. This tactic requires substantial investment in research and development.
9. Customer intimacy is attained by executing the tactic based on the firm’s scope. In this case, the company targets a specific customer segment and fulfills its needs by delivering impeccable customer service and high-quality goods.
10. Notably, growth strategies comprise market penetration, market development, product development, and diversification. The risk levels associated with these strategies differ. Notably, unrelated diversification features the highest risk

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Discussion – Corporate Level Strategy

This week, the readings/videos focused on the topic of Corporate-Level Strategy. For this assignment, I would like you to reflect on the literature and identify 10 key points that you took away from the assignments. For each of the key points, you are to identify the point and provide 2-3 sentences explaining the point. Please number each of the 10 points.

Suggested video: https://www.youtube.com/watch?v=isVsG6d9dmw