Trends in the Retail Coffee Industry

Trends in the Retail Coffee Industry

The international coffee industry tends to comprise products that are ready-to-serve, instantaneous, and brewed ingredients. It also constitutes a large number of devoted shops serving beverages wholly or partly. Coffee is currently among the most prevalent drinks, with 3 billion cups taken every day (Giuli, 2021). All beverage businesses have been taking their sales to the next level, with consumers purchasing brain-improving energy drinks, zero-alcohol beverage preferences, and molecular cocktail creations. The intake of sweetened coffee, energy drinks, and sports drinks has been increasing (Shih, 2019). The coffee industry is no exception as far as increasing sales is concerned, and as such, a few trends have been coming up. People are beginning to embrace the coffee trends, including unique healthy coffee blends, bottled and canned coffee, and buttered coffee. Get in touch with us at eminencepapers.com to get help with your homework. Our team of experts is ready to help.

Discussion of Three Trends

Unique Healthy Coffee Blends

Unique healthy coffee blends are currently a style. Typically, proprietary coffee blends are becoming extremely prevalent. The full-service restaurants and coffee shops are increasingly offering blends to support good health and minimize fat with collagen and soy creamers. Some blends, such as matcha lattes and mushroom coffee, have become common. Many devoted coffee shops tend to sell blends that enhance gut health, support the immune system, and improve metabolism (Ross, 2020). Coffee has received special consideration due to its positive impacts on various chronic ailments, particularly type 2 diabetes mellitus (Reis et al., 2019). Recently, more healthy coffee additives such as alternative milk or collagen creamers and health-improved coffee substitutes like turmeric lattes are being discovered. The goal is for people to consume beverages that support their weight management tendencies. Since many people are cautious about their weight, the prevalence of healthy coffee alternatives continues to rise. With people consuming a lot of healthy coffee blends and balancing their busy schedules, canned and bottled coffee is the new norm.

Bottled and Canned Coffee

More than ever, bottled and canned coffee are becoming very popular. In the past years, bottled and canned coffee beverages, including cappuccino and espresso, have increased, especially among the millennials. In a society where people are always busy, this tends to be indispensable. Adding the self-contained option to an inventory with no extra setup charges is easy. In the last two decades, significant changes have been witnessed in terms of the coffee beverages consumed and the places of consumption (Morris, 2013). Coffee is added to convenience stores, gas stations, vending machines, and other businesses that young individuals frequent. Possibly, it is not a coincidence that bottled and canned coffee is catching on at a period when few people are consuming carbonated soft beverages. Bottled and canned coffee makes it easy for people to drink coffee. They can grab a coffee on the way to work, trave to the beach, and many other places. Typically, with bottled and canned coffee, the possibilities are unlimited as it has made it easy for people to access all types of coffee, including buttered ones.

Buttered Coffee

Buttered coffee is currently a widespread trend, particularly for individuals who do not consume breakfast. Before the idea of this coffee was realized, people were not drinking coffee like they are currently. Some reasons for the coffee being trendy are fastening the weight loss process and promoting ketosis. This is a metabolic state where the body gets to burn fat as its primary source of energy. Typically, buttered coffee tends to improve with a tablespoon of butter. The specific ingredients comprise unsalted butter, brewed coffee, and medium-chain triglycerides, which tend to be an easy fat to digest. The healthy food trend has led to the discovery of several uncommon recipes because nearly all people are interested in nutritious diets and try to make good food choices. The assertion that coffee and butter-made beverages could have some advantages tends to have a very odd impact, but various findings have supported the notion (Aru, 2021). It strengthens the effects of coffee and makes it more nourishing. Since it is prevalent amongst professional athletes and celebrities, the trend has spread and is getting a wide following. Additionally, it is an easy improvement facilitating the sellers to increase the cost of coffee.

An Important Emerging Issue

People have been eating coffee for centuries, and it truly is one of the most rejuvenating beverages. Typically, caffeine is the active ingredient in coffee and a stimulant highly consumed around the globe. It energizes the brain by blocking the impacts of adenosine, which is an inhibitory neurotransmitter. Nowadays, most people are concerned about their health and are determined to make healthy food choices. With proper food choice and maintaining the correct weight trends being so prevalent globally, the appropriateness of coffee consumption has been questioned. This is regardless of all the positive impacts linked to coffee over the years. The question asked severally is whether coffee is good or bad for people’s health. Proponents say that coffee consumption is good for health and thus should be encouraged, while opponents say the contrary. Expressing that coffee is bad for people’s health affects the coffee industry as people consume less, therefore impacting its sales globally. My argument is that coffee is good for health, and its consumption should be encouraged.

Coffee Has Various Health Benefits

People get several health benefits from coffee consumption, thus making it worthwhile. Caffeine present in coffee tends to be a central nervous system stimulant recognized for its capability to reduce fatigue and upsurge energy levels (Gökcen & Şanlier, 2019). Besides increasing energy levels, it is associated with a reduced risk of getting type 2 diabetes. People who consume coffee regularly do not, in most cases, develop the ailment. This is because coffee has the aptitude to preserve the beta cells’ function in the pancreas. They produce insulin, which is responsible for blood sugar production. Additionally, coffee is rich in antioxidants and could impact metabolism, inflammation, and sensitivity. Moreover, coffee consumption can help support liver health and protect people against illness.

Opponents base their argument against coffee consumption on the adverse health effects that coffee causes. For instance, it could cause a high heart and breathing rate and temporarily raise blood pressure. Also, increased boiled, unfiltered coffee consumption is linked to high cholesterol levels. While there is some truth in these arguments, not all people suffering from such disorders take coffee, and not all who take coffee have the conditions. It is more about how people take coffee rather than whether they take it. With all the new trends and types of coffee, it can be made to people’s liking, thus eradicating such ailments. For example, healthy coffee blends such as matcha lattes and mushroom coffee support good health and minimize fat. Again, too much of anything could be poisonous, and the question is whether people are willing to make healthy coffee choices or drink to a reduced level.

Coffee Could Encourage Weight Management

There is a possibility of coffee altering fat storage, supporting gut health. This could be advantageous when people are managing weight. Typically, coffee intake might reduce body fat, particularly in men and women. Caffeine tends to improve metabolism (Hoseini et al., 2021). With a higher metabolism, people can burn many calories when resting and in physical activity, which helps them lose weight. The presence of chlorogenic acid encourages the body to break down successfully, which means people lose weight quickly. Even more fascinating is that caffeine escalates lipase, an enzyme that helps in fat breakage during digestion.

Opponents base their arguments on sweetened coffee blends. High sugar intake is known to increase weight and the risk of obesity. However, consuming coffee with a lot of sugar is also a choice. As stated earlier, coffee could be made to a person’s liking, and people can choose to forego sugar and other ingredients that could lead to weight gain. More healthy coffee additives such as alternative milk or collagen creamers and health-improved coffee substitutes like turmeric lattes have been realized. The intent is for people to consume beverages that support their weight management tendencies. People should choose healthy additives to manage their weight.

Conclusion

The Trends

There are various trends in the coffee industry, including unique healthy coffee blends, bottled and canned coffee, and buttered coffee. The full-service restaurants and coffee shops are increasingly offering healthy combinations to support good health and minimize fat with collagen and soy creamers. In a society where people are always busy, bottled and canned coffee are becoming very popular. Buttered coffee has been prevalent, particularly for individuals who do not have breakfast. Besides energizing, other reasons for the coffee being trendy are fastening the weight loss process and promoting ketosis. All the trends have increased coffee sales in coffee shops and restaurants.

Emerging Issue

Coffee tends to be beneficial to health, and people should continue taking it. People get several health benefits from coffee consumption, thus making it worthwhile. For example, caffeine in coffee is a central nervous system stimulant recognized for its capacity to reduce fatigue and upsurge energy levels. It is associated with a reduced risk of getting type 2 diabetes. Contenders base their argument against coffee consumption on the negative health effects that coffee causes, sweetened coffee blends since high sugar intake increases weight and the risk of obesity. However, coffee may alter fat storage and support gut health, which is advantageous when managing weight. Lastly, with all the new trends and types of coffee, it can be made to people’s liking, thus eradicating such ailments.

Impacts on the Industry

The coffee trend has led to the growth of the coffee retail industry. Understanding what customers want and moving with the current trends, such as healthy food choices, increases coffee sales. As sellers concentrate on the current trends, the industry will continue growing. By saying that coffee is bad for people’s health, this affects the coffee industry as people consume less, thus influencing its sales globally. Educating people on the benefits of coffee and how to take it appropriately can lead to more coffee sales.

References

Aru, A. (2021, February 12). Butter coffee? A new trend from the USA. Ponte Vecchio – Macchine a leva per caffè. https://pontevecchiosrl.it/en/butter-coffee-a-new-trend-from-the-usa/

Giuli, M. (2021, November 23). The beat of the global coffee industry. Coffee Knowledge Hub. https://coffeeknowledgehub.com/en/news/the-beat-of-the-global-coffee-industry

Gökcen, B. B., & Şanlier, N. (2019). Coffee consumption and disease correlations. Critical Reviews in Food Science and Nutrition, 59(2), 336-348.

Hoseini, M., Cocco, S., Casucci, C., Cardelli, V., & Corti, G. (2021). Coffee by-products derived resources—a review. Biomass and Bioenergy, 148, 106009.

Morris, J. (2013). Why espresso? Explaining changes in European coffee preferences from a production of culture perspective. European Review of History: Revue européenne d’histoire, 20(5), 881-901.

Reis, C. E., Dórea, J. G., & da Costa, T. H. (2019). Effects of coffee consumption on glucose metabolism: a systematic review of clinical trials. Journal of traditional and complementary medicine, 9(3), 184-191.

Ross, B. (2020, July 20). Trends in the coffee and tea industry outlook for 2021. Linchpin SEO. https://linchpinseo.com/trends-in-the-coffee-and-tea-industry/

Shih, Y. H., Wu, H. C., Pan, W. H., & Chang, H. Y. (2019). Increased coffee, tea, or other sugar-sweetened beverage consumption in adolescents is associated with less satisfactory dietary quality, body fatness and serum uric acid profiles over the past 18 years in Taiwan. Asia Pacific Journal of Clinical Nutrition, 28(2), 371-382.

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Trends in the Retail Coffee Industry

Draft Part 2 should include the revised version of the APA-formatted title page, introductory paragraph, discussion of three trends, and reference list you submitted for Draft Part 1 and new content on an important emerging issue along with your conclusion. At least three additional sources should be included on your reference page (a total of at least six sources for Parts 1 and 2 combined). Continue to use the APA 7 Template for the UCSP 615 Trends Project.