Peer Response

Response to Catherine Richards

Hello,

Great work, your discussion on digital platforms for research dissemination is highly relevant in today’s interconnected world. To elaborate further, another effective method could involve using podcast platforms to share findings. Podcasts like Researcher Radio or Health Matters allow researchers to explain their work conversationally, making it more accessible to non-academic audiences (Kiernan et al., 2023). This can complement your idea of using social media and journals by reaching audiences who prefer auditory content: Peer Response.

From an alternate perspective, while social media platforms enhance reach, they also risk misinformation if not managed carefully. In your considered opinion, how can researchers protect their work from this sort of distortion or oversimplification when it is shared on Twitter? Further, the involvement of the local communities could be useful to cover the needs of the clients who have restricted access to the Internet (Yu & Meng, 2022).

For instance, hiring community centers where they conduct their campaigns and hence offering research center solutions educating the public on ‘Digital Include’ makes the information reachable. Likewise, short, multilingual video summaries.

References

Kiernan, M. A., Mitchell, B. G., & Russo, P. L. (2023). The power of podcasts: Exploring the endless possibilities of audio education and information in medicine, healthcare epidemiology, and antimicrobial stewardship. National Library of Medicine, 3(1). https://doi.org/10.1017/ash.2023.178

Yu, J., & Meng, S. (2022). Impacts of the Internet on Health Inequality and Healthcare Access: a Cross-Country Study. Frontiers in Public Health, 10(935608). https://doi.org/10.3389/fpubh.2022.935608

Response to Mariah Mapp

Hello,

Good work, your preference for unit-level presentations resonates well with the need for collaborative problem-solving in healthcare. Adding to your point, creating interactive tools like gamified learning modules can make these sessions more engaging (Khoshnoodifar et al., 2023). For example, a quiz on implementing evidence-based practices can spark interest and retention among participants.

Sharing a related experience, I once participated in a workshop where pre-recorded presentations were supplemented with live Q&A sessions. This not only addressed time constraints but also ensured active engagement from attendees. Would you consider incorporating a similar approach in your presentations? Additionally, for poster presentations, offering downloadable materials via QR codes on the poster itself could encourage attendees to engage with your research after the event (Willgerodt et al., 2020).

What measures do you anticipate taking as a way of ensuring that the information presented during the presentations is well remembered in the long run? Do you suggest using a subsequent newsletter or brief evaluations of the findings’ implementation? Augmented reality posters or even interactive digital boards might also grab more attention and make your presentation create more impact.

References

Khoshnoodifar, M., Ashouri, A., & Taheri, M. (2023). Effectiveness of Gamification in Enhancing Learning and Attitudes: a Study of Statistics Education for Health School Students. PubMed, 11(4), 230–239. https://doi.org/10.30476/jamp.2023.98953.1817

Willgerodt, M. A., Abu-Rish Blakeney, E., Summerside, N., Vogel, M. T., Liner, D. A., & Zierler, B. (2020). Impact of leadership development workshops in facilitating team-based practice transformation. Journal of Interprofessional Care, 34(1), 76–86. https://doi.org/10.1080/13561820.2019.1604496

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Catherine O Richards

Initial Post

Dissemination Strategies
To maximize the impact and value of academic work, academics can utilize a number of dissemination tactics to communicate their findings with a wide range of audiences, including academic communities, policymakers, and the general public. When determining the best distribution method, researchers must consider criteria such as reach, engagement, and resource availability.

This research examines two favored distribution strategies.

1. Digital Platforms (Academic Journals and Social Media)
Digital platforms have altered information dissemination by enabling rapid, extensive, and efficient delivery. One of the most significant advancements in academic publishing has been the introduction of open-access journals (which make research freely available online). Open-access publications, such as PLOS ONE and Frontiers, make research findings available to a global audience without paywalls, increasing the likelihood of citation, influence, and cross-disciplinary application.

These periodicals have played an important role in making scientific knowledge available to the general audience.

In addition to academic journals, social media platforms such as Twitter, LinkedIn, Facebook, and ResearchGate offer fast, participatory venues for sharing research findings. Researchers can communicate with a diverse group of individuals via social media platforms, including fellow academics, policymakers, practitioners, and even the general public. Research dissemination through these platforms is not only speedy but also interactive, allowing for direct input and interaction with a wide range of stakeholders, potentially increasing the effect of research (Kukulska-Hulme, 2022; Evans et al., 2023).

Reason for Preference: Academic journals offer peer-reviewed validation, which is essential for sustaining scientific credibility and expanding knowledge. Furthermore, social media enables real-time involvement with a larger audience, guaranteeing that research may spark discourse, raise awareness, and even impact policy choices swiftly.

Academic Twitter, for example, is a vibrant venue for information exchange and has been demonstrated to magnify research outputs outside typical academic circles, particularly in subjects such as health, social sciences, and education (Kukulska-Hulme, 2022; Evans et al., 2023).

2. Community-Based Dissemination Community-based dissemination is the practice of directly communicating research findings with the population or community that the study affects. This strategy may include arranging workshops, community forums, focus group discussions, or cooperation with local non-governmental organizations (NGOs).

Community-based distribution is especially crucial for research that addresses local health, social challenges, or practical concerns since it enables direct application and involvement (Ford & Airhihenbuwa, 2023).

Reason for Preference: One of the most convincing reasons to prefer community based distribution is its local relevance.

For example, research on maternal health practices in a specific community can have a stronger impact if the findings are shared directly with local healthcare practitioners, schools, and organizations capable of implementing practical changes.Furthermore, it enables participatory dissemination, in which community people participate actively in how the study is implemented in their environment rather than simply receiving information.

This increases trust, relevance, and sustainability of outcomes (Ford & Airhihenbuwa, 2023; Evans et al., 2023).

For example, a research on maternal health practices in rural areas might benefit from workshops in which community people actively debate the findings and how they can be used in their everyday lives. This level of involvement is critical to ensuring that the study does not stay an abstract notion but is transformed into concrete activities.

Least Inclined Strategies:

1. Traditional Print Media
While newspapers, magazines, and newsletters can still be useful dissemination vehicles, I am less likely to depend primarily on conventional print media to disseminate research findings. One of the primary causes is the localized and delayed distribution process.

Print media has a more limited geographical reach and may take a long time from submission to publishing (Jensen & Markard, 2021).

Reason for Disinclination: Print media’s capacity to reach a larger, more diversified audience is substantially constrained when compared to digital channels. In an age where information spreads quickly through social media and internet platforms, print media cannot provide the same immediacy or global reach.

Furthermore, publishing via print sources is frequently too expensive for many academics, particularly those in low resource contexts (Jensen & Markard, 2021).

2. Conferences
Presenting at academic conferences is a great way to share findings and participate in scholarly discussions, but because of its limited audience and resource-intensive nature —conferences tend to draw a particular set of researchers and professionals from the field, so the general public may not be reached—and the expenses of attending, such as travel and lodging, can be major deterrents, I would be less likely to use it as the main strategy for disseminating research (Jensen & Markard, 2021).

Reason for Disinclination: Despite their limited ability for widespread distribution, conferences are excellent for networking and receiving input from other subject-matter experts.

The results of conference presentations could also not be as extensively shared as those that are posted on social media or published in journals, which lessens the research’s total effect.

Barriers and Solutions for Chosen Strategies:

1. Barriers to Digital Platforms:
Barrier 1: Inclusivity and Access The efficiency of digital distribution tactics may be limited by the unequal access to the internet across individuals or groups. Low-income groups and communities in rural or developing regions are particularly affected by this (Jensen & Markard, 2021).

Additionally, technical illiteracy or language limitations may limit access to specific digital sites.

Solution: I may use platforms that are mobile-friendly (more accessible on low-end devices) and make sure that research is simplified for wider comprehension or translated into local languages in order to lessen this barrier.

Incorporating offline techniques into the distribution process, including providing printed summaries of study findings or holding community discussions, may also be achieved by collaborating with regional groups, governments, or academic institutions (Kukulska-Hulme, 2022).

Barrier 2: Over-saturation of Information, Research findings may be obscured by the deluge of information published on social media and other digital platforms in the modern day. Individual research may find it difficult to stand out or be discovered by the appropriate audience due to the overabundance of material (Kukulska-Hulme, 2022; Evans et al., 2023).

Solution: To get around this, I may employ focused strategies like infographics posted on sites like LinkedIn, video summaries on YouTube, or hashtag campaigns on Twitter to make the study more interesting and viral. These tactics can increase the research’s prominence and encourage participation. Furthermore, encouraging conversations through webinars or research blogs may aid in developing a specialized audience that is particularly interested in the subject of the study.

2. Barriers to Community-Based Dissemination:
Barrier 1: Cultural Sensitivity Cultural quirks and distrust between academics and the community can be major barriers to community-based dissemination. Dissemination attempts may be unsuccessful if the community does not feel that the study is culturally relevant or if they are not included in the process (Ford & Airhihenbuwa, 2023).

Solution: Prior to sharing research, it is crucial to establish rapport and confidence with stakeholders and community leaders. Smoother involvement and acceptance may be achieved by working with dependable local influencers or community champions. Furthermore, it is essential to include culturally relevant materials (in terms of language, imagery, and content) to make sure the community understands and values the research (Ford & Airhihenbuwa, 2023).

Barrier 2: Limitations of Resources Community-based distribution tactics can need a lot of resources, including time, money, and local collaborations. It may be expensive to plan seminars or community gatherings, especially if the community is located in a remote location.

Solution: I may look for grant money, work with regional NGOs or government agencies to pool resources, or enlist volunteers to help with logistics in order to overcome resource limitations. Furthermore, if appropriate, virtual meetings can be viewed as an affordable substitute for live gatherings.

References
Evans, C., Thompson, P., & Williamson, J. (2023). Leveraging social media for research dissemination: A review of strategies. Journal of Scholarly Communication, 10(2), 87-105.

Ford, C. L., & Airhihenbuwa, C. O. (2023). Community-based strategies for research dissemination in public health. Public Health Reviews, 44(1), 1-11.
Jensen, M. C., & Markard, J. (2021). Barriers to knowledge dissemination in sustainable innovation research. Journal of Cleaner Production, 293, 125717.

Kukulska-Hulme, A. (2022). Dissemination of academic research through social media. Education and Information Technologies, 27(3), 2101-2123.
1/19/25, 10:14 PM Topic: Module 5: Discussion

MM Mariah Mapp

Dissemination Strategies for Evidence-Based Practice (EBP) My Preferred Strategies

1. Unit-Level or Organizational Presentations: I like presenting EBP findings directly to my colleagues, like nurses, doctors, and administrators, within my own department or organization. This allows for immediate feedback and discussions. We can talk about how to best apply the research in our specific setting, and it builds support for making changes. For example, I could present findings on improving medication adherence for older adults to the nursing staff, pharmacists, and administrators at a department meeting (Estabrooks et al., 2022).

2. Poster Presentations at Conferences: I also find poster presentations at regional or national conferences to be effective. I once presented at the 2019 Michigan Nurses Summit. Posters are a great way to visually share research and spark conversations with other healthcare professionals.
This helps spread the word beyond my own hospital or clinic. For instance, I could create a poster about a new approach to managing chronic pain and present it at a nursing conference (Glasziou, Meats, & Heneghan, 2021).

Strategies I’m Less Likely to Use

1. Publishing in Peer-Reviewed Journals: While journal articles are important, they can take a long time to write and review. Plus, not everyone has access to these journals, which limits how widely the findings can be used in practice.
2. Podium Presentations at National Conferences: Podium presentations are great for sharing research, but they can be competitive and require a lot of preparation. Also, the costs associated with attending national conferences can be a barrier.

Overcoming Challenges Unit-Level Presentations:
Resistance to Change: Sometimes people are hesitant to try new things. To address this, I’ll clearly explain the evidence and how it can benefit our patients. I’ll also be open to their questions and concerns. Strategies for overcoming resistance to change in healthcare settings are discussed in detail by (Grol, Grimshaw, & Thomas, 2021).

Time Constraints: It can be hard to get everyone together for a presentation. To overcome this, I can record the presentation or provide a summary for those who can’t attend. Poster Presentations:

Cost: Attending conferences can be expensive. I’ll look for funding opportunities or consider virtual conferences to reduce costs.

Limited Engagement: Sometimes people just walk past posters. I experienced this for myself during the 2019 Michigan Nurses summit. So, to be better I’ll make my poster visually appealing and be ready to chat with anyone who is interested.

Strategies for increasing audience engagement at poster presentations are described by (Booth et al.,2019).

In Conclusion There are many ways to share research findings and improve patient care. I believe that unit-level presentations and poster presentations are practical and effective strategies. By carefully considering the audience and addressing potential challenges, we can ensure that evidence-based practices are implemented successfully.

References
Booth, A., Sutton, A., & Papa, R. (2019). Making your poster a star: Tips for creating effective scientific posters. Australian and New Zealand Journal of Public Health, 43(4), 381-384.

Estabrooks, C. A., Scott, S. D., Dieperink, K., Press, M. G., & Estabrooks, C. A. (2022). Knowledge translation and dissemination of research evidence in health care: Strategies that work. Journal of Continuing Education in Nursing, 53(11), 523-530.

Glasziou, P., Meats, E., & Heneghan, C. (2021). Evidence-based healthcare: How to make health decisions. BMJ, 372, n104. Grol, R., Grimshaw, J., & Thomas, J. (2021). Changing physician behavior: The science and practice of evidence-based medicine. Medical Clinics of North America, 105(6), 1287-1302