Petroleum Corporation of Jamaica
The Petroleum Corporation of Jamaica (PCJ) is central to managing Jamaica’s energy portfolio. PCJ is charged with exploring new oil and petroleum sources to boost energy production for a country that heavily relies on oil importation. This was the organization’s initial mandate, but it has since expanded, as PCJ’s roles also include developing renewable energy sources. The Petroleum Corporation of Jamaica holds equity in different energy companies to help it achieve its objectives. PCJ’s strategy is geared toward attaining energy efficiency and sustainable energy sources as part of Jamaica’s national energy policy.
One of PCJ’s objectives is to achieve sustainable energy development. To achieve this objective, the company engages its internal and external clients about the measures that should be implemented to achieve this objective. By using different communication channels, the company explains its policies, objectives, and programs that should be implemented to achieve sustainable energy development (Petroleum Corporation of Jamaica, n.d.). Public education is one of the company’s primary strategies, and the company uses different media platforms, exhibitions, and face-to-face meetings to educate clients and partners regarding energy use. While educating clients and partners, PCJ focuses on energy use, efficiency, and renewable energy sources (Petroleum Corporation of Jamaica, n.d.). As the custodian of Jamaica’s national energy plan, PCJ’s educational programs play a significant role in helping the population align with the nationwide goal of attaining energy sustainability and conservation.
Also, JPC implements CSR initiatives as part of its strategies geared toward attaining organizational objectives. Corporate social responsibility involves looking beyond organizational economic interests while developing strategies (Swiatkiewicz, 2017). Since stakeholders are a crucial component of the organization’s success, there is a need for all of them to be actively involved in designing the organization’s long-term strategies. In contemporary society, there is a growing demand for firms to take care of environmental and societal needs besides their economic interests. Therefore, unlike in the past when engaging in CSR was a choice, consumers naturally expect firms to engage in CSR (Swiatkiewicz, 2017). Aware of societal expectations, PCJ engages in multiple CSR interventions to promote society’s interests. Some of these initiatives include offering scholarships, promoting science and technology, and contributing to children’s home and healthcare institutions. PCJ’s CSR initiatives align with the Triple T Bottom Line, which demands that organizations care for their people, profits, and the planet.
Moreover, PCJ targets tertiary institutions to influence innovations that align with its development goals. University students are the future experts who will work in the energy sector, and the efforts to create awareness among them will create a pool of talented individuals to develop futuristic energy solutions. Universities play a significant role in developing technological solutions, and PCJ collaborates with tertiary institutions to develop solutions that will help the organization attain its objectives.
Overall, PCJ is responsible for implementing Jamaica’s energy development goals and has the responsibility of helping the country reduce reliance on external energy sources. The organization aims to help Jamaicans attain energy efficiency so that they can conserve more. Also, PCJ is pursuing renewable energy solutions to bolster Jamaica’s energy portfolio. PCJ has the role of informing its internal and external clients about efficient energy use, and the company reaches the general public through exhibitions, seminars, and face-to-face meetings to keep its clients informed about its policies and objectives. Besides, aware of the increasing demand for companies to look beyond their economic interests, PCJ engages in multiple CSR initiatives. From providing scholarships to financing children’s homes and health institutions, PCJ plays a significant role in solving societal and environmental needs.
References
Petroleum Corporation of Jamaica. (n.d.). Petroleum Corporation of Jamaica (PCJ) – Jamaica Information Service. Jis.gov.jm. https://jis.gov.jm/government/agencies/petroleum-corporation-of-jamaica-pcj/
Swiatkiewicz, O. (2017). Linking CSR to strategy: A practical view. Foundations of Management, 9(1), 299–316. https://doi.org/10.1515/fman-2017-0023
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Question 
General
As a part of the strategic management process, we must develop the ability to
analyze the potential for growth in a company by the implementation of carefully selected
strategies.
However, the benefits of strategy selection, choice, and evaluation will be undermined if
there is weakness at the implementation stage. Several factors influence the effectiveness
of a company’s strategy, including changes in the operational environment, shifts in
consumer tastes, and increased competition.
Petroleum Corporation of Jamaica
Instructions
Working as part of a small group, students should review material on their assigned
company. The group should then prepare a written report (3000 words) that documents
their findings. As well, each group must prepare a thirty-five-minute presentation that
summarizes these findings to be delivered in class. The presentation should:
Identify the strategies employed by the company and comment on their
effectiveness, citing examples( the company that the professor chose for me is Petroleum Corporation of Jamaica) 2 pages