Communicating Performance at Walmart
Communicating to 1000 Associates
The best communication method for over 1000 associates is electronic communication. Addressing more than 1000 workers from one physical location may be difficult and ineffective, which calls for a more efficient method (Stich et al., 2018). To that end, creating a digital handbook and distributing it to 1000 employees will be the most effective form of communication. The guide should summarize Walmart’s figures, findings, and action plans. It is possible to monitor whether the target audience received the message using special software that updates the sender when the recipients open emails.
Communicating to 30 Regional Management Associates
When communicating with 30 associates, gathering them in a town hall meeting and addressing them from there will be effective. A town hall meeting is recommended, especially for associates working in different locations (SHRM, 2018). Visuals should be applied during the meeting to ensure the audience receives the message effectively. The report should have charts and graphs that offer crucial insights into Walmart’s operations. It is good to ensure that the audience follows through, especially when giving unfamiliar data. This can be achieved by asking questions to ensure the audience follows.
Communicating Individual Performance to One Associate
Finally, communicating individual performance feedback to one individual will require a one-on-one meeting. The meeting should be set up to allow conversational engagement with the associates (SHRM, 2018). Such a meeting can take place at the HR office and should be primarily verbal and engaging. A manager can ask the associate their view about the entire exercise to ensure that the associate grasps the messages communicated.
References
SHRM. (2018). Managing Organizational Communication. SHRM; SHRM. https://www.shrm.org/resourcesandtools/tools-and-samples/toolkits/pages/managingorganizationalcommunication.aspx
Stich, J.-F., Tarafdar, M., & Cooper, C. L. (2018). Electronic communication in the workplace: boon or bane? Journal of Organizational Effectiveness: People and Performance, 5(1), 98–106. https://doi.org/10.1108/joepp-05-2017-0046
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Question
Walmart managers must communicate effectively when discussing performance issues with associates. Likewise, associates must be effective communicators when solving problems or seeking to improve their performance. Three helpful hints for being a good communicator are knowing your audience, carefully wording messages to avoid ambiguity or confusion, and selecting the most effective delivery channel.

Communicating Performance at Walmart
Instructions
- Review current and previous course content and conduct additional research on performance-related communication.
- In 275 words, double-spaced, answer the following questions based on course content and the results of your research:
- Assume you are the new CEO of Walmart. At the annual shareholders’ meeting, you communicate the organization’s performance results and feedback to 1,000 associates.
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- Describe the communication mode you would use to communicate effectively with a crowd this size.
- Explain how you could determine if your communication style was effective, resulting in an accurate understanding of the content of your communication.
- Now, assume you are a regional manager for Walmart who must communicate store and business performance results and feedback to a regional meeting of 30 management associates.
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- Describe the communication mode you would use to communicate effectively with a crowd this size.
- Explain how you could determine if your communication style was effective, resulting in an accurate understanding of the content of your communication.
- Finally, assume you are a store manager who must communicate individual performance results and feedback to a single associate from your store.
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- Describe the communication mode you would use to communicate effectively with a crowd this size.
- Explain how you could determine if your communication style was effective, resulting in an accurate understanding of the content of your communication.
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